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Pretty sure a lot of kids call them alternate reality games now
Exactly. One such example is the “TikTok time traveller”, something that became quite popular among TikTok youth when the “time traveller” (who was actually some kind of security personnel employee who had some clearance to get to usually-crowded places before commercial hours, before getting crowded) used to post ARG videos.
But past, grand “ARGs” often used to involve physical breadcrumbs such as the geocaching mentioned here by hendrik. Cicada 3301 distributed and glued pamphlets to public utility poles around the globe.
The closest thing kids got to IRL-based ARG puzzles nowadays would be that “Pokemon Go” game (that is, if this game still exists, given how its underlying purpose, which was crowdsourcing the training of delivery robots, was achieved)
Personally it seems to me like most have moved into videogames and game lore spaces
Yeah, pretty much this.
Also, maybe some niches within esoterica spaces (which is particularly the field that currently interests me the most) still persist, especially considering how the knowledge involving Hermetic Kaballah still covers ciphering-related concepts such as Gematria (letters as numbers, numbers as symbolically powerful) and sacred ratios.
Unfortunately I’ve been struggling to find these spaces since I left a Luciferian community I used to participate. It feels to me like either esoterica didn’t join the Fediverse, or esoterica groups could only be found in hidden invite-only instances (many of the interesting occultist art I manage to find is from mainstream platforms such as Facebook and Instagram).
Also other games have used these sorts of puzzles too, like noita, elite dangerous, and risk of rain 2 that had its most recent dlc page on steam initially drop with no fanfare and entirely ciphered.
Exactly. Kerbal Space Program too, with a SSTV easter egg when the player gets to Duna. Considering the way games are being “vibe coded” and enshittified nowadays, it’s becoming more and more of a relic from a golden era of gaming, sadly.
like the incredibly obvious hidden text in this comment.
It took me several minutes looking at your comment in search for a hidden message until… LOL! Now I’m thinking if it would be appropriate for me say “I spotted it” or “good one!” given the subject in your hidden message 🤣

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While part of the Cicada 3301 (and similar) puzzles and the techniques required to solve these puzzles revolved around cybersecurity (i.e. inspecting a website looking for vulnerabilities that would lead to a hidden webpage, or sandboxed environments where SQL injection were required as part of the techniques to discover a solution to the current step, etc), there was this multicultural factor, fun facts and trivias (e.g. nods to certain philosophical or esoteric books; the “cicada” itself is a potent symbol across mythology and philosophy such as Phaedrus). Then there were entire theories about the identity of those in charge of these puzzles; entire internet lores emerged, adding to the cultural factor.
Meanwhile, current cybersecurity events such as Hackathons, while truly interesting and valuable source of technical knowledge, these events seem, at least to my subjective perception, to be exclusively focused on cybersecurity with occasional (if any) cross-cultural nods (e.g. few to none “TIL about Ancient Egypt” moments).
And back in my initial post, I was also referring to what I could call “Cicada 3301 puzzle ancestors/derivatives/copycats” or, how it’s likely known nowadays, ARGs. Orkut and bulletin boards (dark web BBSes as well) used to have these random people suddenly posting challenges out of nowhere, challenges whose decipherment led to funny or ominous outcomes; people bringing lores and stories about how they were “time travellers” (inspired by stories such as that of John Titor; John Titor themselves was also an example of that).
I used to participate with several other people on trying to make sense of these puzzles and lores, I used to laugh at the funny theories that emerged and, well, we learned a lot of new concepts across disparate fields of human knowledge. Now it all feels a relic from a distant past. Maybe it’s just the nostalgia speaking.