The headline should contain what the article is about, but details and interpretation are what the rest of the article is there for.
A better headline for the OOP news article would be “Controversy over new bus lane” or if you really want the mayor in the headline: “Mayor sparks controversy over new bus lane”
the specific wording of specific headline aside, i like it far more than “you will never believe what this politician did!!!”
you SHOULD be able to tell what the article is about from the headline and only click for details if you are interested.
The headline should contain what the article is about, but details and interpretation are what the rest of the article is there for.
A better headline for the OOP news article would be “Controversy over new bus lane” or if you really want the mayor in the headline: “Mayor sparks controversy over new bus lane”