In the chip industry, the launch of the Zen architecture in 2017 changed everything for AMD. Known as the “Ryzen moment,” it not only saved the company, but also changed the CPU market and took away Intel’s clear lead. Now, AMD wants to do something just as big with Radeon. The company wants to repeat that same success with its graphics cards and challenge Nvidia’s strong lead with GeForce GPUs. However, reaching the top in graphics is much harder now. AMD executives have openly said that, while the plan is already moving forward, the perfect Radeon GPU platform for gaming
Well Ryzen happened because Intel was stuck for years in the same 14 nm silicon. Nvidia gets their chips from tsmc, same as AMD so I don’t see it happening
There was a lot more to it than just the fab failures.
Full disclosure, never worked there, have shared many beers with fantastically interesting (and proudly deranged) hardware engineers and architects who did.
Intel had transitioned from an engineering company to a company of managers, spreadsheets, and economic forecasting. They completely stagnated from a technology perspective, not just in the fab but also in the actual design and implementation. A Core 2 Duo was basically their last gasp of real innovation- after that even the business class cpus were basically stuck at the same core counts, same thread architecture, same memory architecture. They were just slowly shaving minuscule IPC, increasing minuscule clock, and adding small amounts of cache… but from a Wall Street perspective they were still posting good profits since the market was cornered and so engineering cuts kept coming, despite staff and principal engineers leaving in droves and yelling that the end was nigh.
The basic fault was that they decided to build their engineering, economics, and strategies around Moore’s Law. The law that famously was a fun observation stupid people started taking seriously. ‘When will get 12nm, Johnson?’ ‘Forecasted for next Q2 boss!’ but, you know, without the fab architects actually having a clue how to get there without a moonshot project.
Ryzen was a rude awakening for a company that had become an MBA zombie, slowly shambling towards the next quarter. Since that moment they’ve decapitated basically their entire management suite. And of course replaced them all with new managers. But they actually have managed (heh) to play decent catch up on the engineering side. But as it goes in the industry, 6 years later is 7 years too late. It’s AMD’s game to lose now.